Websites & Web Applications
Most sites are built to exist, not to perform.
Every site I build targets 100/100 PageSpeed, full AEO schema, and is designed to convert from day one.
40 years. One machine.
Building the complete digital machine.
Most businesses own a website, a few tools, some ads, and maybe an AI chatbot someone bolted on. None of it talks to the rest. I build the whole system — designed from the first day to work together and grow.
The Story
He started on CompuServe. He hasn't stopped since.
In 1988, while most people were still working out what a modem was, Andrew "Easy" Anderson was already building on CompuServe. Not as a hobby — as a competitive edge.
Over nearly four decades he taught himself websites, SEO, AEO, AI integrations, custom software, direct response marketing, email and SMS, video, podcasts, and full business automation. Not to become a generalist. Because he kept getting burned by vendors who did one piece semi-Ok but took forever and then they had no idea how everything was supposed to fit together.
"The difference between a $500K and a $2M business — or a $5M and a $15M business — is whether every digital piece is designed to work together as one system."
That is what he builds for clients today. Not a website. Not a chatbot. Not a social strategy in isolation. The whole machine — wired up, integrated, and built to grow. He goes by Easy. His work is anything but simple.
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1986 – 1987
Online job boards and voice technology
He built and operated one of the earliest online job boards — a medical employment forum on CompuServe, connecting job seekers with hospital positions years before the web existed.
The forum was paired with a dial-in voice response system that he built himself using parts sourced from Computer Shopper magazine. Users could dial a phone number, search available hospital jobs, and get a voice response. In 1986, that was extraordinary.
Starting in 1986, he worked on the sales and development of one of the first automated voice input systems ever built — technology that predated Siri and Alexa by decades. The original prototype is part of the permanent collection at the Smithsonian Institution.
He also built a working prototype of a voice-activated vending machine and pitched it to Coca-Cola in Atlanta. They passed. In hindsight, the technology was simply about 30 years ahead of its time.
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1988 – 1993
Accessibility, the ADA, and the future of computing
He was in the University of California's first pilot program building software for people with disabilities, improving access and quality of life through technology.
He served on the steering committee for universities across the US, Canada, and EU, helping shape policies for students, faculty, and curriculum around disability inclusion and outcomes for the Americans with Disabilities Act.
This led to working with hundreds of businesses — including Fortune 100 companies — on ADA compliance policies.
He worked with Apple, IBM, and Microsoft on small business development projects, embedded with the companies defining the future of computing.
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1990s
One of the web's first large-scale sports apps
He created, built, and sold one of the first large-scale sporting applications on the web.
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Early 2000s
Took a runway show live online
Andrew conceived and pitched the idea of taking a major women's brand's runway show online via livecast — one of the first live streaming events on the web. It broke the internet.
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Early 2000s
Architected an early token banking system
He helped architect a token banking system for a major brand's website that decoupled purchases from direct credit card transactions — letting users bank tokens and spend them freely. It reduced processing fees, dramatically increased user spending, and pioneered a model that is now the standard monetization system in virtually every video game in existence.
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Early 2000s
Online real estate listings, before Zillow
He built an online real estate listing system — a searchable database of homes for sale — years before Zillow launched in 2006. The concept was proven. The capital to scale it wasn't there.
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Early 2000s
Originated the Video Sales Page
Created what is now a global direct response standard, long before video marketing was a category.
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Mid 2000s
Bet on WordPress early
When WordPress launched in 2003, he recognized it immediately as the platform that would win — while most developers were still betting on Drupal and Joomla. He jumped in early, developing plugins and contributing to the WordPress core at a time when the outcome was far from certain.
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Early 2010s
An early Pinterest plugin
He built a plugin connecting Pinterest to WordPress for a startup that looked like a long shot at the time — for a total of $600. Pinterest now has over 500 million users.
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Mentors and Teachers
Studied the greats
Dan Kennedy, Clayton Makepeace, Gary Halbert, Drayton Bird, Dean Jackson, Eben Pagan, and David Ogilvy shaped the direct response thinking behind every build.
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2020+
AI integration and AEO leadership
4+ years of hands-on AI integration. Created the Five Pillars of AEO and wrote "ChatGPT Can't Find You."
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Today
Building the complete digital machine
Founder of iQ Marketers and creator of iQCookie, AEOWebsiteChecker, and iQ AI Tracker — for clients worldwide.
What I Build
Seven components. One machine.
A website. A chatbot. Some ads. On their own, they're parts on a shelf. Every component below is engineered to lock into the others and run as one system.
AI Integrations & Business Automation
Businesses are buying AI tools and bolting them onto broken processes.
I wire AI into the actual workflow — 4+ years of hands-on integration before most agencies knew what a prompt was.
Custom Software
When the tool you need doesn't exist, I build it.
iQCookie. AEOWebsiteChecker. iQ AI Tracker. Patent-pending innovations deployed on hundreds of sites.
Complete Business Automation Systems
The difference between a $500K business and a $1M business is usually not effort — it's whether the systems talk to each other.
I build the ones that do.
Strategic Marketing Systems
Built as one system, not disconnected tactics.
Direct response trained under Dan Kennedy, Clayton Makepeace, and David Ogilvy. $2.5 billion in leads generated.
AEO & SEO
When AI engines decide who to recommend in your category, I make sure it's you.
Creator of the Five Pillars of AEO. Author of ChatGPT Can't Find You.
AI Training
From a single owner to teams of 5,000. In person and virtual.
Practical AI training that produces results from week one — not theory, not slides, not hype.
Credentials
The record speaks for itself.
$2.5 billion in leads generated
Documented results for clients across industries, company sizes, and markets worldwide.
Originator of the Video Sales Page
Invented what is now a global direct response standard in the early 2000s, before the format had a name.
Patents applied for
Software innovations significant enough to warrant patent protection, including the iQCookie architecture.
Creator of the Five Pillars of AEO
The definitive framework for Answer Engine Optimization — and the basis for AEOWebsiteChecker.com.
Author of 12 books
"ChatGPT Can't Find You," "Main Street AI," and ten trade-specific AI guides spanning roofing to aviation.
Studied under the greats
Dan Kennedy, Clayton Makepeace, and David Ogilvy — the direct response foundation behind everything he builds.
4+ years of active AI integration
Integrating AI into real client systems before it was mainstream — and never stopping since.
Founder of iQ Marketers
The full-service agency behind the complete digital machine, serving clients from local to international.
Products & Properties
Tools built because nothing else did the job.
When Andrew couldn't find software that met the standard his clients needed, he built it himself.
iQCookie
The only US-focused cookie compliance platform on the market. Built for 50 states and their different rules, not just EU/GDPR. Under 20kb, WCAG compliant, auto-updating, already on 40+ sites.
iqcookie.comAEOWebsiteChecker
Free AEO scoring tool. Enter any URL and get an instant Five Pillars score — the only scoring tool built on the framework Andrew created. Know where you stand before a competitor does.
aeowebsitechecker.comiQ AI Tracker
Shows exactly which AI bots visit your site and which pages they crawl, so you can build your AI search presence with real data instead of guesswork.
iQ AI Reviews
Generates dozens of authentic five-star reviews a month. Automates the request flow and filters for happy customers — without faking a single word.
iqaireviews.comWebP For AEO
Convert images to WebP in seconds. Faster load times and better AEO and SEO performance, at no cost — one of several free tools built to give businesses an immediate edge.
webpforaeo.comiQ Marketers
The agency behind the machine: website builds, AI integration and training, AEO and SEO, Local Schema AI, custom software, ADA/WCAG compliance, and podcasts. One team, one system.
iqmarketers.comBooks
The frameworks, in print.
Twelve titles that make the system accessible to anyone, from solo owners to enterprise teams.
Flagship AEO book
ChatGPT Can't Find You — Solved!
The Five Pillars of AEO in book form: a practical, step-by-step system to get your business cited by ChatGPT, Gemini, and Perplexity, not just ranked in Google.
Get it on AmazonLocal business AI guide
Main Street AI
Practical AI for local business owners. No jargon and no hype — just the tools and approaches that produce results for real businesses in the real world.
Get the bookTrade-specific AI guides — 10 titles
AI for your industry
Industry-specific AI implementation guides written for the people actually running these businesses, not for tech consultants. Six are available publicly today, with four more on the way.
- Apartment Managers
- Car Dealerships
- Roofing Companies
- Chambers of Commerce
- FBOs (Fixed Base Operators)
- Brick & Mortar Businesses
Ready to build the whole machine?
If your digital pieces don't talk to each other, you're leaving money on the table every single day. Let's fix that.